LTV Calculator
Calculate customer lifetime value (LTV/CLV). Factor in ARPU, gross margin, and churn rate. See retention curves and value over time.
25.5Kuses
7.8/10(83)
LTV Formula
LTV = (ARPU x Gross Margin) / Churn Rate. This gives the expected total gross profit from an average customer over their lifetime.
Recommended Products
Ad💰Financial CalculatorsShop →📊Accounting SoftwareShop →🧾Receipt ScannersShop →📚Finance BooksShop →🗄️Filing CabinetsShop →💻Laptop StandsShop →🖱️Wireless MouseShop →🔌USB-C HubShop →👓Blue Light GlassesShop →🖥️Desk PadShop →
Affiliate Disclosure: As an Amazon Associate, ToolBird earns from qualifying purchases. Links above are affiliate links — if you buy through them, we may earn a small commission at no extra cost to you.
Disclaimer: This tool is provided as-is for informational and educational purposes only.