Facebook Ad Cost Calculator

Estimate Facebook/Meta advertising costs. Calculate expected clicks, impressions, conversions, and ROAS from your ad budget.

35.6Kuses
8.2/10(107)
Est. Clicks
667
Est. Impressions
44,444
CPM
$22.50
Est. Conversions
20
Cost Per Acquisition
$50.00
ROAS
1.00x
Est. Profit/Loss
$-0.00

Facebook Advertising Metrics

  • CPC: Cost Per Click - what you pay for each click
  • CPM: Cost Per 1000 Impressions
  • CTR: Click-Through Rate - % of viewers who click
  • ROAS: Return on Ad Spend - revenue per dollar spent
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